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1. Building bridges
In every recruiting discussion - every single solitary one - Tressel starts by talking about the home state. Ohio high school coaches feel that love.
"A number of coaches complained to me that the only time John Cooper had a conversation with you was when he wanted something," said Duane Long, Ohio recruiting analyst for scout.com. "Jim Tressel and his staff stop by for a cup of coffee."
When coaches consider the home state coach a friend, the recruiting often takes care of itself.
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Not saying anything new here, but damn it's good having Jim Tressel in Columbus
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Tressel's measured style can make moms swoon.
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Ladykiller. 
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For every moment of triumph, for every instance of beauty, many souls must be trampled.- Hunter S. Thompson
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