The Ohio State LeBrons!:
We?ve seen the Jordan Jumpman brand on the likes of college basketball players on Cincinnati, but - until now - we haven?t seen that LeBron logo show up anywhere. But we have confirmation that when the No. 1 Ohio State Buckeyes basketball team takes the floor at the Big Ten Tournament on March 9 in Chicago, they will be wearing new uniforms. Retailing sources tell CNBC that Ohio State is permanently replacing its swoosh with LeBron James ?LBJ23 logo.?
Nike will be selling this new gear to coincide with the change. I?m not completely sold on this move, though if any team is going to make sense it?s probably this one. James obviously played his high school ball in Ohio (Akron) and plays in the state with the Cavaliers today.
http://www.cnbc.com/id/17367125/