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  #1051 (permalink)  
Old 09-06-2007, 08:29 PM
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Quote:
Originally Posted by buck1973 View Post
It's not a compromise. It's what the BTN has been asking for all along.

Big Ten Network
Not exactly. AT100 is basic level of service. For an additional $10, AT100+ is basic level of service plus your RSN and locals. So, even within Big Ten footprint, Dish still got away with treating it as an RSN.
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  #1052 (permalink)  
Old 09-06-2007, 08:32 PM
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Quote:
Originally Posted by CleveBucks View Post
Big Ten Network



Gee, suddenly companies like Insight and Dish, with no ties to the BTN, are picking it up. What's the next excuse from TW and Comcast?
They are weighing up the costs of the lifetime value of a customer and factoring in the word-of-mouth conversion instigated by those people telling their friends about the clearer digital picture on satellite.

It's all about the profitability. Clearly, these guys think that many Big Ten teams will not really be able to command so much followership that their fans are willing to disrupt their cable, internet, and telephone network connections.

The battle for BTN is not just a cable decision, it's a bundle decision.
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  #1053 (permalink)  
Old 09-06-2007, 08:35 PM
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Quote:
Originally Posted by buck1973 View Post
It's not a compromise. It's what the BTN has been asking for all along.

Big Ten Network
You are correct The outer region, which is 10 cents to the provider, has always been available for a separate sports tier. Directv has gone the extra mile and included it in their choice program, nationwide.
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  #1054 (permalink)  
Old 09-06-2007, 08:44 PM
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Quote:
Originally Posted by heisman View Post
Not exactly. AT100 is basic level of service. For an additional $10, AT100+ is basic level of service plus your RSN and locals. So, even within Big Ten footprint, Dish still got away with treating it as an RSN.
I didn't realize Dish charges extra for local RSN and local channels. These are included on both Directv and cable, so it's pretty much equivalent.
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  #1055 (permalink)  
Old 09-06-2007, 08:51 PM
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Quote:
Originally Posted by heisman View Post
Not exactly. AT100 is basic level of service. For an additional $10, AT100+ is basic level of service plus your RSN and locals. So, even within Big Ten footprint, Dish still got away with treating it as an RSN.
The BTN has always said that an "expanded" basic was acceptable. People think that basic means a bare bones setup, and that's not what they wanted. Dish didn't get away with anything.
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  #1056 (permalink)  
Old 09-06-2007, 08:56 PM
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Quote:
Originally Posted by OSU SPORTS View Post
The BTN has always said that an "expanded" basic was acceptable. People think that basic means a bare bones setup, and that's not what they wanted. Dish didn't get away with anything.
Bare bones is $19.99. AT100 is $29.99. AT100+ is 39.99. If you want the channel in HD, that's an additional $20 per month. If you live outside the Big Ten states, you can add the RSN pack for an additional $6. No one is saying they "got away with anything" as you put it. They just got it classified as an RSN in terms of the way they package it.
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  #1057 (permalink)  
Old 09-06-2007, 08:58 PM
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Quote:
Originally Posted by buck1973 View Post
I didn't realize Dish charges extra for local RSN and local channels. These are included on both Directv and cable, so it's pretty much equivalent.
Agreed. Since Dish got it classified as an RSN, however, it may change the way they package it when they change their rate plans (every Feb.).
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  #1058 (permalink)  
Old 09-06-2007, 09:08 PM
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Quote:
Originally Posted by heisman View Post
Not exactly. AT100 is basic level of service. For an additional $10, AT100+ is basic level of service plus your RSN and locals. So, even within Big Ten footprint, Dish still got away with treating it as an RSN.
Actually, Heisman, that's exactly what you said, "Dish still got away with treating it as an RSN".

All the BTN wanted from Day one was to avoid being placed on a "separate" tier. You can call it whatever you desire, but that's the business model. By separate it means aligned with "just" other sports channels, within the Big Ten footprint. It's a distribution concept for widespread market penetration.
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  #1059 (permalink)  
Old 09-06-2007, 09:11 PM
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