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Interesting read on the creation of the BTN and the ripple effect it has had on the landscape of sports and sports broadcasting:

https://awfulannouncing.com/ncaa/consider-them-rolled-jim-delany-espn-big-ten-network.html
Great find. I love this sidebar as it explains a great deal about the open SEC bias shown by ESPN in the last 15 years at the same time that it demonstrates the consumer power of the Big 10 schools:

An amiable session in which the Big Ten and ESPN cleaned up “housekeeping matters” — schedules and announcers — took a nasty turn at the one-hour mark. That’s when talk turned to a contract extension, a negotiating session that went nowhere. Fast.

“The shortest one I ever had,” Delany told the Tribune. “He lowballed us and said: ‘Take it or leave it. If you don’t take our offer, you are rolling the dice.’ I said: ‘Consider them rolled.’ “

Delany had warned ESPN officials that without a significant rights-fee increase, he would try to launch a new channel that would pose competition both for TV viewers and the Big Ten’s inventory of games: the Big Ten Network.

“He threw his weight around,” Shapiro said in a telephone interview, “and said, ‘I’m going to get my big (rights-fee) increase and start my own network.’ Had ESPN stepped up and paid BCS-type dollars, I think we could have prevented the network. In retrospect, that might have been the right thing to do. Jim is making a nice penny on that.”

Said Delany: “If Mark had presented a fair offer, we would have signed it. And there would not be a Big Ten Network.”

Also paints an interesting picture of Mark Shapiro, an elitist prick in a crowd of elitist pricks. Dropping the big bucks on Wimbledon and trying to lowball Big Ten Football suggests that his thinking runs along the "all my cool east coast friends follow tennis and who gives a shit about a bunch of pumpkin shuckers in fly-over country?" Not satisfied with that, he goes on to piss off the NFL, NBA, and MLB brass. Perfect guy to put in charge of a sports network.
 
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Not satisfied with that, he goes on to piss off the NFL, NBA, and MLB brass. Perfect guy to put in charge of a sports network.

I'd like to learn more about how he pissed of the NFL, NBA, and MLB. I'd never heard that.

WTF is Shapiro doing these days? What an improperly used dildo he is.

Umm... I was unaware that there were improper ways to use a dildo..
 
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I'd like to learn more about how he pissed of the NFL, NBA, and MLB. I'd never heard that.

This is in the article:

Fred Gaudelli, executive producer of NBC’s NFL coverage

“When Mark came in, he brought an arrogance. His regime or style, however you want to put it, was basically the turning point for ESPN going from the good guy to the arrogant guy. I don’t care what they tell you, ESPN is not well liked at 280 Park (NFL headquarters], they are not well liked at the NBA, and they are not well liked at Major League Baseball. So you saw it in their relationships with partners, and you saw it on the air with the way they over-promoted the stupidest things, like the Bobby Knight movie. And that’s what Mark brought into the company.”

“Mark Shapiro ran a dictatorship, and ESPN still suffers from it today.”

Barry Melrose, ESPN NHL analyst

“Shapiro and Bettman came to hate each other. And Gary is a lawyer and a tough negotiator, and I think he felt that ESPN was trying to take advantage of the NHL and lowball them with the price.”
 
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This is in the article:

Fred Gaudelli, executive producer of NBC’s NFL coverage

“When Mark came in, he brought an arrogance. His regime or style, however you want to put it, was basically the turning point for ESPN going from the good guy to the arrogant guy. I don’t care what they tell you, ESPN is not well liked at 280 Park (NFL headquarters], they are not well liked at the NBA, and they are not well liked at Major League Baseball. So you saw it in their relationships with partners, and you saw it on the air with the way they over-promoted the stupidest things, like the Bobby Knight movie. And that’s what Mark brought into the company.”

“Mark Shapiro ran a dictatorship, and ESPN still suffers from it today.”

Barry Melrose, ESPN NHL analyst

“Shapiro and Bettman came to hate each other. And Gary is a lawyer and a tough negotiator, and I think he felt that ESPN was trying to take advantage of the NHL and lowball them with the price.”

Just seems like he came in with a number and was never going to adjust because he saw ESPN as the only opportunity in town. Oopsie daisy!
 
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Just seems like he came in with a number and was never going to adjust because he saw ESPN as the only opportunity in town. Oopsie daisy!
He also came in with "cheap tricks and gimmicks" instead of overpaying the market price for live sports -

I'll give him this, he may have been thinking that today's kids aren't going to sit and watch sports live. TV slows the game down, and kids are impatient. I've seen some research that suggests they're not going to games or watching them at anywhere near the rate of the older generations. I'm guilty too. I tivo the Bucks. I don't start the recording until an hour after the game starts, then zip through the commercials and usually catch up for the last half-hour live.

I remember Woody going off about the forced timeouts so TV could sell stuff. "You get a turnover and you want to get your offense out there and hit 'em before they're ready, and the guy in the red hat holds the game up so TV can get a commercial in."

Shapiro wanted studio shows - cheap to televise, no need for the expense of a remote studio, get some stacked MILFs to sit/stand around and look interested while blowhards like Stephen A and Terry Bradshaw go off yelling and screaming and you can fit them into your 24/7 wherever you need them.
 
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- Penalties destroy drive momentum, very consistently. They also give opponents 2nd chances that frequently lead to points.
Would be interesting to analyze likelihood of scoring / defending a score when offense / defense penalties are involved. My years of watching, I think it's not far removed from turnovers.
Franklin might be a moron.

- ToP is harder. In a retrospect, it often shows who controlled the game. At halftime, not so much.
Seems to me, that control aspect often doesn't reveal itself until midway through the 3rd Q.
In that sense, I could see why a coach doesn't care. They probably only see that number at halftime.
ToP as a predictor for who is winning can be questionable, but it's very revealing in context of other stats like rushing vs passing yards, first downs, etc.

- Agree on total yardage.
 
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- Penalties destroy drive momentum, very consistently. They also give opponents 2nd chances that frequently lead to points.
Would be interesting to analyze likelihood of scoring / defending a score when offense / defense penalties are involved. My years of watching, I think it's not far removed from turnovers.
Franklin might be a moron.

- ToP is harder. In a retrospect, it often shows who controlled the game. At halftime, not so much.
Seems to me, that control aspect often doesn't reveal itself until midway through the 3rd Q.
In that sense, I could see why a coach doesn't care. They probably only see that number at halftime.
ToP as a predictor for who is winning can be questionable, but it's very revealing in context of other stats like rushing vs passing yards, first downs, etc.

- Agree on total yardage.
I don't remember the year, but Wisconsin won ToP with something like 40:00. The Bucks won the game by 20+ points. One team had long drives and came up empty, one team ran 3-4 plays and scored. Yes, I know. That was an anomaly.
 
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