ScriptOhio
Everybody is somebody else's weirdo.
OPENDORSE ESTIMATES JUSTIN FIELDS COULD MAKE OVER $400,000, OTHER BUCKEYES WOULD REACH FIVE-FIGURE ANNUAL SUMS FROM SOCIAL MEDIA UNDER RECOMMENDED NCAA RULES
College athletes, in a little over a year, should have the ability to profit in a variety of ways from their name, image and likeness.
A couple of weeks ago, the NCAA Board of Governors – which is chaired by Ohio State president Michael Drake – announced its support for recommendations allowing athletes to profit in ways that have always been barred. There’ll be some “guardrails” put in place by the NCAA to regulate certain aspects, but provided the finalized plans pass when the NCAA member institutions meet in January, the changes will go into effect by the time the 2021-22 academic year rolls around.
The opening of the floodgates won’t lead to a truly free market, but it would give Ohio State athletes the chance to profit in ways they haven’t been able to before. Profiting from a YouTube channel? Getting paid to appear on a television commercial or on a billboard? Making ad revenue from streaming themselves playing video games? Selling merchandise? All of that would be allowed, provided they aren’t advertising with the Buckeyes’ logos.
Possibly the most obvious way college athletes could profit, though, is as social media marketers, otherwise known as influencers.
“This is really our first education on what and who ultimately can be a digital entrepreneur, and we know that this is a new business, so to speak,” athletic director Gene Smith said on April 29.
Entire article: https://www.elevenwarriors.com/ohio...ve-figure-annual-sums-from-social-media-under
WOW!!!, I knew people made $$$ off social media sites; however, I'd never had guessed that a college football player could make $400K a year just from social media sites. You know if Justin Fields could make that much so could players on other teams too. It's already started to change tOSU's football recruiting strategy:
Besides recruiting I wonder how it will effect:
1. Team chemistry: I can see jealousy and/or envy between the "have" and "have nots" on the football team.
2. Players objectives: Players may become more interested in boosting up their stats to hopefully increase their popularity (i.e. star status) to increase their (potential) NIL $$$ than achieving "team goals".
3. Title IX and non revenue teams: I can see some problems and/or complaints from women and other non revenue producing teams because the star players on these teams aren't getting any significant NIL money, etc.
4. Declaring for the draft: I can see some football and basketball players (that get a significant amount of NIL $$$) not declaring early for the draft (i.e. staying in school another year.).
Needles to say this will change the future of college football.
College athletes, in a little over a year, should have the ability to profit in a variety of ways from their name, image and likeness.
A couple of weeks ago, the NCAA Board of Governors – which is chaired by Ohio State president Michael Drake – announced its support for recommendations allowing athletes to profit in ways that have always been barred. There’ll be some “guardrails” put in place by the NCAA to regulate certain aspects, but provided the finalized plans pass when the NCAA member institutions meet in January, the changes will go into effect by the time the 2021-22 academic year rolls around.
The opening of the floodgates won’t lead to a truly free market, but it would give Ohio State athletes the chance to profit in ways they haven’t been able to before. Profiting from a YouTube channel? Getting paid to appear on a television commercial or on a billboard? Making ad revenue from streaming themselves playing video games? Selling merchandise? All of that would be allowed, provided they aren’t advertising with the Buckeyes’ logos.
Possibly the most obvious way college athletes could profit, though, is as social media marketers, otherwise known as influencers.
“This is really our first education on what and who ultimately can be a digital entrepreneur, and we know that this is a new business, so to speak,” athletic director Gene Smith said on April 29.
Entire article: https://www.elevenwarriors.com/ohio...ve-figure-annual-sums-from-social-media-under
WOW!!!, I knew people made $$$ off social media sites; however, I'd never had guessed that a college football player could make $400K a year just from social media sites. You know if Justin Fields could make that much so could players on other teams too. It's already started to change tOSU's football recruiting strategy:
Like most powerhouse programs, Ohio State football’s recruiting team had already made its personal branding opportunities a major staple of its program and a major staple in recruiting pitches. We can expect that to pick up even further in the future, and as pointed out by Eleven Warriors’ Colin Hass-Hill last week, that has already started with Ohio State coaches on Twitter.
Besides recruiting I wonder how it will effect:
1. Team chemistry: I can see jealousy and/or envy between the "have" and "have nots" on the football team.
2. Players objectives: Players may become more interested in boosting up their stats to hopefully increase their popularity (i.e. star status) to increase their (potential) NIL $$$ than achieving "team goals".
3. Title IX and non revenue teams: I can see some problems and/or complaints from women and other non revenue producing teams because the star players on these teams aren't getting any significant NIL money, etc.
4. Declaring for the draft: I can see some football and basketball players (that get a significant amount of NIL $$$) not declaring early for the draft (i.e. staying in school another year.).
Needles to say this will change the future of college football.