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Big Ten Conference Divisions

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Big Ten to reconsider division names?
The reaction to the Big Ten's unveiling of its new football division names -- Legends and Leaders -- has been almost universally negative.

The outcry about the names has been substantial from fans, media members and casual observers. After reading dozens of e-mails from passionate Big Ten fans, I can say that most of you simply don't like these names.

The good news? Big Ten commissioner Jim Delany hears you.
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"We've had enough experience with names and expansion and development of divisions that we know that you rarely get a 90 percent approval rating," Delany told WGN AM-720. "But to get a 90 percent non-approval rating was really surprising. It showed that we didn?t connect with our fans in a way that we wanted to. It?s humbling, to say the least, because we?re trying to build fan bases, not push them away.

"I've been around this business a long time, and I would say it?s one of the more surprising things. There?s a sensibility there that we did not connect with, did not read well."
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"We want it to breathe a little bit," Delany said. "I don?t think you make a judgment in 48 hours or 72 hours. Eventually, we?re going to have to address the issue of whether or not it?s sustainable, but I don?t think that?s a decision for today. We have to listen and we have to be humble about the reactions we?ve gotten.?
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"We?re still listening and trying to figure things out," Delany said. "We'll probably make an assessment about whether or not it?s sustainable. We?ll try to do a little education, let it breathe a bit and then probably revisit it after the first of the year.?
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Gatorubet;1835200; said:
When I said "Nebraska" I meant your state - the grasshopper filled wastelands outside of the oasis of civilization that is Lincoln. :p
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Said the guy from the Bayou...

"Well, if you ever go back into Wooley Swamp,
Well, you better not go at night.
There's things out there in the middle of them woods
That make a strong man die from fright.
Things that crawl and things that fly
And things that creep around on the ground.
And they say the ghost of Lucius Clay gets up and he walks around."
 
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If the Big Ten were really having research done, you'd think they would at least have a focus group or focus groups made up of a large cross section of fans and get their feedback before unveiling their incredibly stupid decisions. If they really want their fans to embrace these names and that logo, they're going to have to do WAY better. Both were an embarrassment. They are chasing fans away instead of bringing in new fans.

The Big Ten commissioner and the other decision makers need to get much more in tune with their fan base going forward.
 
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If Delany is that surprised it tells me that A) he didn't hire anyone, he/his staff made this shit up and B) he's completely insulated from the world and surrounded by yes men/women.

The other thing that kills me is he stated he didn't want to go with compass points (east/west etc) because it wasn't geographically correct or some such nonsense.

First of all Jim you have 12 teams in a league called the B10. Think about it.

Secondly every major pro sport has teams in geographically named divisions that don't really fit. Its not that big of a deal.

B10 East/West
B10 North/South

Pick one and lets move on to fixing that horse abortion of a logo mkay?
 
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MililaniBuckeye;1835727; said:
Lakes and Plains still is better than the generic East/West or North/South because it has flavor and character...it's an easy visual. It just sounds "Big Ten"-ish.
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I liked Ord's suggestion of Huron and Erie as well.

Also: can we please get the divisions put together geographically while we're changing the names?
 
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Buckeye Maniac;1835753; said:
Also: can we please get the divisions put together geographically while we're changing the names?
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Like this? :biggrin:

Also, I whipped up a couple logos in MS Paint in about 20 minutes that are as good or better than the horseshit they put out...
 

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MililaniBuckeye;1835727; said:
Lakes and Plains still is better than the generic East/West or North/South because it has flavor and character...it's an easy visual. It just sounds "Big Ten"-ish.
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Now that you mention it it does sound better and dilbert's boss could sleep at night knowing every school in the B10 is close to a lake or a plain.
 
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