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Carroll Hoff "Beano" Cook

Interesting article from the SI Vault dated 1982:

http://sportsillustrated.cnn.com/vault/article/magazine/MAG1125856/1/index.htm

The highlights include:

When Beano Cook, the newest member of ABC's college football announcing team, was the Pitt sports information director, he got a call one day from a woman asking for a copy of the Panthers' football roster. "But lady," Beano replied, "there are 120 guys out for the team right now. You really oughtta wait three weeks, till we make the cuts and are down to 75 or 80 kids. Otherwise, it's really a waste of your time."

The woman, however, was adamant. She needed the roster. Pronto. "But why?" Beano asked, dreading the hours it would take to round up the name of every tackling dummy cluttering up the practice field. "Because," she said, matter of factly, "I want to sleep with everybody on the Pitt football team."

Beano gasped. "Well," he said, clearing his throat, "in alphabetical order, starting at guard...Cook, Beano."

Vintage Beano.

In any case, this fall ABC will share coverage not only with CBS but also with superstation WTBS, which is based in Atlanta and can be picked up by 80% of the nation's 5,370 cable franchises. For the NCAA and its member schools, the split-network package means more money?$131.75 million from both CBS and ABC over the next four years and $17.6 million from WTBS over the next two years. A national game on CBS or ABC will be worth $550,000 to each school, up from $300,000 in 1981, and a regional appearance will bring more than $300,000, up from $211,500. For appearing on WTBS, a college will receive $175,000. (Schools belonging to conferences must share their take with other members.) The NCAA also increased the number of appearances a school can make in a season from five to six. The bad news, though, is that the NCAA also hiked the number of commercial minutes per telecast from 21 to 26.

People were outraged that TV timeouts jumped 20% minutes all the way up to 26min per game, were thrilled they'd finally be able to see 60% of their teams games if they were even big enough to alway get at least regional coverage, and $131M for four-years of rights was an outrageous gamble caused by a network bidding war.

And my personal favorite:

The schools, too, will have to make adjustments. For instance, those in the East and Midwest that host late-afternoon games in stadiums without lights will have to rent mobile high-powered lights on cranes.

30 years later, Ohio State is still renting mobile lights on cranes for late-afternoon games. :lol:
 
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